Behind the Behind-the-scenes: a weekly series of satirical videos that kept our company and services in people’s minds.
Innovation: Every regular video we create is for a client; this series let us experiment with new filmmaking techniques in a low-pressure environment. Our client videos advertised us, but took on average three months to produce; we pushed out a Maku HQ every week. The increased creative freedom and frequency doubled our inbound sales flow.
Role: Actor, creative director, cinematographer, sound design, editor, writer.